The Founder’s Office One-Take
One take. No script. No edits. Just the truth.
“If you’re not embarrassed by the first version of your product, you’ve launched too late.” — Reid Hoffman, LinkedIn Co-Founder
Why This Video Exists
Most companies would never show you this.
A messy office. Boxes everywhere. A founder talking directly to camera without a script, without edits, without the polish of a marketing team.
That’s exactly why we’re showing it to you.
The Philosophy
This video embodies everything Liana Banyan stands for:
| Principle | How This Video Shows It |
|---|---|
| Authenticity | No script, no edits, no second takes |
| Transparency | You see the real workspace, warts and all |
| Show Don’t Tell | Instead of claiming we’re different, we prove it |
| Human First | A real person, not a corporate persona |
The Strategy
This “messy office” video isn’t an accident — it’s proof of concept.
We launched with this video intentionally to demonstrate how our system works:
- Day 0: Launch with the raw, unpolished version
- Days 1-2: Show the system working — positions filling, freelancers hired through Liana Banyan
- Day 3: The polished version drops, proving the transformation
The Kickstarter itself becomes the proof of concept.
Read the full strategy: Messy Office Strategy →
What You’re Seeing
- Location: The founder’s actual home office in Texas
- Setup: Single camera, natural lighting, no teleprompter
- Duration: One continuous take
- Preparation: Four decades of thinking, nine years of building
The Message
“Most companies would hide the messy version forever.
We’re putting it on Kickstarter.
Not because we’re proud of it — but because we’re proud of what happens next.
Watch us fix it. In public. Through our own system.
That’s the point.”
What Comes Next
This video will be replaced by a polished production — created by freelancers hired through our own platform, tracked through our own system, visible to everyone watching.
The transformation from “messy office” to “professional production” is the demonstration.
Want to be part of creating the polished version?
“Who knoweth whether thou art come to the kingdom for such a time as this?” — Esther 4:14 (KJV)
🏰 FOR THE KEEP! ⚔️
Full S.T.E.A.M. Ahead!